Intelligent Marketing at Your Fingertips
Imagine Intelligent Marketing at Your Fingertips
When you spend your money on advertising, you absolutely must know what is working and why.
Consumers are not spending money the same way they used to. Advertising in newspapers, magazines and television has become a waste of advertising dollars.
These traditional advertising mediums cannot deliver the traffic to businesses that they were once able to. Trends point online.
People are buying on the internet now
10 years ago people wondered if the internet would even make it. They wondered if it might flop because all they could do was send emails and what’s so big about that? Look how far we’ve come.
Today, if your business is not on the internet, it is likely that you are unwittingly dooming your whole business to failure.
Someone at some point will come along and sell the service you have online, with a coupon, and since people shop online and you’re not there, you are no longer competition for that business.
That hurts.
But it is reality.
Your Business Needs Intelligent Marketing
Intelligent marketing means being where your customers are, when they are, and giving them what they want.
It’s simple.
Intelligent marketing means being in complete control of each dollar that goes into your ads.
without getting overwhelmed by more data than you need.
Data that’s telling you what works in your advertising and what doesn’t, and how to get better real time results.
Remember, the internet is just one big bunch of computers. You can track everything.
- You can see where customers came from (Global, down to the city)
- You can see how long they read your ad for
- You can see what they clicked on
- You can see if they use a new or old computer
- You can see how big their monitor is which will tell you how they see your ads
- You can test product prices by making similar offers and tracking results
- You can put up 2 pages and see which one sells best
Intelligent Marketing Increases Sales
You know how to present your business to people better than anyone else.
It’s your specialty.
Imagine marketing that did not limit you to one 30 second spot.
Imagine instead, that your marketing could be like a wonderful educational journey, where your customers learn about you and your business over time, all because they want to know about you.
Imagine marketing that inspires loyalty in your customers.
When you teach your customers about your business over time, and serve them well, they become loyal to you.
That means they ignore the competition because they like you better.
That… is Intelligent Marketing.
Building loyal customers over time is like building an army of volunteer salesmen, who promote for you because they like you.
Intelligent Marketing Saves You Money
- No more over priced newspaper ads
- No more coupon books that work but don’t create real profit
- No more overpriced and underused phone book advertising
You get the point
Why spend money on promotion methods that can’t give you any idea of how well they are working for your business?
You may be throwing money out the window.
Direct Response is Intelligent
Direct Response Email Marketing is advertising that the customer elects to receive because they want it.
Your customers are smart, and they want to know about your business, and they want more than a 30 second commercial.
Your customers will give you their name and email address, and they will ask you to tell them about your business, if you know how to ask them correctly
You can’t get better than that.
To learn more about how you can increase sales, build customer loyalty and cut advertising costs, simply put your name and email address in the box at the top right of this page.
2009 can be your best year in business ever!
Mark Riddle
Renowned Consultant Helps Business Growth
Business owners face tough problems in the economy and feeling the pinch are finding success in growing their businesses with methods that used to be reserved for the fortune 500.
“There are always areas where business owners can find real money in the bank profits when they apply a select list of propriety methods” States Renowned consultant Mark Riddle.
The customers are looking for different answers than they do in times of economic expansion. Knowing what they are looking for and how retail and service customers are searching for new companies to work with helps business owner to get a handle on how the can improve their bottom line with a few improvement.
“Customers are always happy to stay with companies that they feel are taking care of them. A powerful key to both finding new customers and keeping your current customers is measuring how well you perform certain tasks and improving them. Marketing with the right message and keeping in contact is a major part of customer care.” Says Mark Riddle.
Marketing methods that use social networks, video and sites like Facebook and Twitter is a necessary part of growing your business. Many traditional methods have failed to perform like they have in the past.
Business owners and consumers both are adapting to this new marketing landscape in search of getting the most they can for the purchases. Service companies that are quick to adapt the new marketing methods will be the leaders in the next upturn.
Retailers feel the effects of the improvements quickly because their customers search the internet with Google, Yahoo, and Bing. When they find a trusted name they know they’re likely to return to that merchant.
Renowned consultant Mark Riddle is working with Effective Marketing Kansas City, they work with clients from all over the United States and Canada. Their website is http://EffectiveMarketingKansasCity.com and the phone number is 816-237-8527
